Other brands in this quadrant were AIG (bailed out by taxpayers), BP (following the fatal explosion and oil spill in the Gulf of Mexico), and Marlboro (the cigarette brand). Steiner, “The Prejudice against Marketing,” Journal of Marketing 40 (July 1976): 2–9.Įdna Bonacich, “A Theory of Middleman Minorities,” American Sociological Review 38, no. Ruscher, “Agency’s Role in Dehumanization: Non-Human Metaphors of Out-Groups,” Social and Personality Psychology Compass 8, no. Cuddy, and Peter Glick, “Universal Dimensions of Social Cognition: Warmth and Competence,” TRENDS in Cognitive Sciences 11, no.

Thomas Petzinger Jr., The New Pioneers: The Men and Women Who Are Transforming the Workplace and Marketplace (New York: Simon & Schuster, 1999): 61.

My approach, which organizes middlemen’s roles by the type of problems they alleviate, combines elements from theories of marketing, economics, and sociology. Brian Jones, “A History of Schools of Marketing Thought,” Marketing Theory 5, no. Marketing scholars have long catalogued middlemen’s functions, such as sharing risk, transporting goods, and others for an overview, see Eric H. Fernandez, “Structures of Mediation: a Formal Approach to Brokerage in Transaction Networks,” Sociological Methodology 19 (1989): 89–126. One pair of sociologists have suggested the roles of coordinator, liaison, representative, gatekeeper, and itinerant broker. Scholars in various fields have proposed many different ways of classifying middleman roles.

Spulber, “Should Business Method Inventions Be Patentable?” Journal of Legal Analysis 3, no. Spulber, Market Microstructure: Intermediaries and the Theory of the Firm (New York: Cambridge University Press, 1999), 21.Į-mail correspondence with Daniel Spulber, September 28, 2011. Although some of his predictions proved incorrect, Gates did accurately predict that those middlemen who continue to add value will thrive.ĭaniel F. The data presented on this page does not represent the view of Freedom Mortgage and its employees or that of Zippia.įreedom Mortgage may also be known as or be related to Freedom Mortgage and Freedom Mortgage Corporation.Bill Gates, The Road Ahead (New York: Viking, 1995), 182. None of the information on this page has been provided or approved by Freedom Mortgage. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies.

The employee data is based on information from people who have self-reported their past or current employments at Freedom Mortgage. Zippia gives an in-depth look into the details of Freedom Mortgage, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Freedom Mortgage.

Mike middleman